Ciesco Commentary 7 December 2016

Ciesco awarded “European deal of the year” for advising the acquisition of Lemz by Havas Group

EUROPEAN DEAL OF THE YEAR

Ciesco Group was awarded European Deal of the Year for advising a leading Amsterdam-based full-service agency Lemz on their acquisition by Havas Group.

The new 80-talent-strong agency Havas-Lemz is set to become the ‘most meaningful agency in the Netherlands’, a unique hub where ideas, people and talents flourish and turn into impactful integrated creativity.

EXPERTISE

We were mandated to seek a like-minded partner that would enable Lemz to operate on a larger scale and increase their impact on the social good scene, without compromising the high-quality creative output the agency has been known for. Havas Group was identified as the perfect fit in terms of vision, ambition, making sense support and chemistry with Lemz. We pursued a very structured process and managed the end-to-end process – from preparing the business for sale through to negotiation of the sale and purchase agreement on behalf of the shareholders with a major strategic player with complementary strengths.

Adriana leads Ciesco’s day to day corporate finance work both originating and working on a wide variety of transactions. She led the team behind the successful completion of this deal.

“Given HAVAS’ commitment to creating meaningful connections between people and brands through creativity, media and innovation and LEMZ’s pro-social creative credentials, this transaction makes sense for all involved. It is a huge opportunity for LEMZ, its talents and clients to benefit from becoming part of a bigger group. Using the creative firepower of LEMZ, Havas can expect to deliver a number of stellar campaigns, while standing for something beyond advertising”

Adrianna Roman-Holly | Director at CIESCO Group