Transaction overview
We are pleased to announce the successful completion of our latest transaction, acting as the exclusive buy-side advisor to NY-based MODCO Media on its acquisition of Cavera, a Canadian-based digital marketing agency specialising in customer experience, design, and web development.
This strategic acquisition strengthens MODCO’s integrated technology, creative and media offering, expanding its capabilities in the digital marketing space. Our deep understanding of the tech-enabled media landscape, coupled with a proven track record in buy-side advisory, uniquely positioned the firm to effectively guide MODCO through the transaction process.
Cavera brings a wealth of expertise in digital marketing, catering primarily to mid-sized e-commerce brands and public sector organisations. With a focus on customer experience, design, and web development, Cavera has carved a niche for itself in delivering innovative and tailored solutions to its clients.
About MODCO Media
Founded in 1991, NY-based MODCO Media is one of the few established independent creative full-service media firms in the US. With a strong media capability, MODCO Media integrates strategic planning and media buying with creative solutions across all platforms, providing communication strategy, media planning & buying, reporting & analytics, and SEO services. The agency has worked with some of the most successful fashion, luxury and entertainment brands, including Take-Two Interactive, Kenneth Cole, True Religion, Vera Wang, Hunter, Crypto.com and Brighthouse Financial, part of MetLife.
About Cavera Inc.
Founded in 2013, Cavera is a Canadian-based digital marketing agency specialising in customer experience, design, and web development. Cavera works with small and medium-sized ecommerce brands, and public sector organisations. Cavera is a focused, talented team of designers, developers, and marketers with a passion for creating spectacular digital experiences that reshape the connections between brands and their customers.
Testimonials
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"The acquisition of Cavera aligns perfectly with our strategic vision to expand our digital marketing capabilities and provide comprehensive solutions to our clients. We are thrilled to welcome Cavera's talented team into the MODCO Media family and look forward to leveraging their expertise to drive further growth and innovation."
"We are delighted to have played a key role in facilitating this strategic acquisition for MODCO Media. The combination of MODCO Media's extensive media capabilities with Cavera's expertise in digital marketing creates a compelling value proposition for clients seeking integrated solutions in today's competitive landscape."