Business Insider features Ciesco market intelligence
Marketing and tech industry deal volume has shot up 46% year-over-year in the first half of 2021, according to M&A advisory firm Ciesco, after a crushing 2020 for ad agencies, with jobs lost and deals down 19%.
Martin Sorrell’s S4 Capital has picked up companies in North America, Europe, and China as PE-backed network Dept acquired Byte and other firms. MDC Partners and Stagwell Group CEO Mark Penn is in acquisition mode, as are ad giants WPP, Omnicom, and Publicis. Matt Hasson, managing director at investment bank Palazzo, said he’d never felt as bullish about a single year.